Recent work
See how I turn messy product problems into shipped experiences.
Lead Product Designer with a Data Science background, focused on onboarding, activation, and AI experiences.
A bit about me

That's probably the biggest reason that wakes me up every day now. Seeing all the possibilities in creating things.
Learn More About Ben(from full-time jobs)
(from full-time jobs)
Something I get asked a lot is: Ben, why do you have so much time outside of work? My answer is: I have no idea.
I build apps. A lot of apps.
NotchFlow
Mac notch command center
I write. Quite a lot.

56k Read
Designing user onboarding: lessons from Figma, etc
Find out the common mistakes in designing onboarding

40k Read
Designing product delighters people remember and share
Why moments like Spotify Wrapped get shared everywhere, and how products like Figma...

56k Read
What building products looks like in the age of AI
From research to delivery, explore how AI is reshaping product design workflows for faster...

56k Read
How airlines trick you into paying more
A deep dive into the hidden costs and psychological nudges of modern air travel
I do public talks from time to time.


Sep 2025
Design Matters Tokyo, Tokyo
I talked about why now is the golden era for designers.


Nov 2025
Digital Leute, Cologne
I talked about designing with AI and how to reduce frictions.

56k Listen
Growth Design Podcast
I talked about how to design for a good user onboarding.
I believe by working hard, being kind — Amazing things will happen.




(Or mentoring)
I wrote a little letter for you if you are interested in chatting.